The Book That Made a Client Millions of Dollars
Howdy,
Have You Ever Read a Book that Gave You An Idea You Sold to a Client that Doubled their Sales and Made Millions?
We've done this several times.
Proof that READING can Be Profitable.
One day I was Chatting with the owner of a Car Wash. Marvin bragged to me that he had 22 Million in Cash in the bank.
Not to be Out-done I Bragged Back.
"Oh Yeah? Well Based on What You Have told Me about What Your CarWash Sales People Say and Your Signs -- I can Show You How to DOUBLE Your Sales without you spending a Dime."
"Except what You Pay Me."
Marvin says, "How much?"
ME -- "100Grand Total. But With a 10,000.00 Retainer Fee. The Other 90K You Can Pay me AFTER You Double Your Sales."
Marvin -- "Well. Since Your Idea to Change The Color of My #1 Team Uniforms to Dark Blue has Really Increased my Restaurant Referrals. Ok. Where Do I send Your 10Grand?"
(EDITORS NOTE -- Marvin Dressed His Car Wash Guys in Team Uniforms. Took them to Nearby EXPENSIVE Restaurants. Did a Snazzy Car Washing Performance (Think Halftime Cheerleader Performance to Music) on Affluent Diners Cars. (While they were Eating.) And Put F-r-e-e Car Wash Coupons Under each Windshield Wiper.)
I knew -- from Reading Yet another book -- that a Marketing Consultant had Boosted Sales in 7300 Retail Stores by 7% to 15% by CHANGING the Color of Employees Shirt, blouse, Pants, Skirt to DARK BLUE.
DARK BLUE TRUST--
Under Hypnosis -- when People are Shown the Color DARK BLUE they say, "I feel Deep Trust."
And I Had Personally Tested This BLUE Concept at a Former Job. And After College Professors, Students and Administrators Started Opening DOORS for me and Calling me "SIR" -- I Threw Away My Shirts, Pants and Suits and BOUGHT ALL BLUE.
PLUS I Knew, from A Jay Abraham Speech, that Changing What His Sales People Said INSIDE the Car Wash Waiting Room -- Would RADICALLY Grow His Sales of Car Wash Towels. Window Wash fluid. Anti-Smudge Spray. And some stuff that Prvents Windshields from Clouding up.
So I Ethically Blackmailed Marvin with that.
"Pay me the 10K and I will Skyrocket Your Inside Sales Of Car Wash Products. No Extra Charge.
"I have a Proven QUESTION that Has ALREADY Tripled Sales for some other Clients. Furniture Store, Shoe Store, Liquor Store and a Car Wash/Coffee Shop Combo."
Before I GAVE AWAY that idea I Said,
"This MEGA -- QUESTION fixes The Nightmare of QUESTION -- "Can I help You? ANSWER -- "No Thanks. Just Looking or Just Waiting."
BUT.
HOWEVER.
I Have to Help You Customize it or Your Inside Sales Might Jump by only 50% instead of 300%.
Marvin said, "Ok. Ok. Cut the Suspense."
Me -- "Instead of saying, "Can I Help You? Your Inside Sales People Should Say, "Which Offer Brought You Into Our Car Wash Today?"
"THAT will grow your BackEnd Car Cleaning Product Sales by 50%. But to JUMP that 300% Higher we Have to Link the Question to Your Top 3 Best Sellers.
"Paypal me the 10K now.
"Then Tell me your Top 3 Best Sellers and I will Show You How to Set Up a System that TRIPLES Your Inside Sales.
By the Way.
Marvins Top 3 are:
I -- Specially Treated White Towels that Absorb dirt and Grease.
II -- Anti fog Spray
III -- Anti Fingerprint solution with Spray Bottle.
Thanks,
Glenn Osborn
Millionaire Mastermind Marketing Association
P.S. -- You Should Stay Tuned For my New mp3 Book, "Books That Have Helped Me Make Clients Millions"